Tired of prospects who just want to “THINK IT OVER?” That response used to frustrate the heck out of me. THey are really saying that you have not given them a sufficient reason to buy NOW…
KEY WORD IS NOW !
When people need to “Think it Over” most likely you will not see them again. Not always– some people are just too analytical.. But if I offered you a ten dollar bill and told you could buy it for 2.00 than I am sure you would take me up on it assuming you believed it was a real deal and I told you why I was making such a deal…
LESSON # 1— review what you are offering and make sure you are providing OBVIOUS value
Your offer needs to be a “no -brainer”
Lesson # 2 – It must be believable… if it sounds too good to be true and you haven’t explained why you are doing it people will simply not believe you … everyone has their SCAM radar on..
NOW HERE IS THE BIGGEST LESSON ON THIS TOPIC
YOU NEED TO USE SCARCITY– that means if they don’t do it NOW they will lose the opportunity. Again – you need to tell them why and it must be believable.
Here are 2 ways to use scarcity
1. Time deadline
2. Limited quantity of a bonus or giveaway
Want to see how I used this priniciple go to
http://profitandwealth.com/webinars/2008-10-14
This is a letter for a teleclass called
11 FREE/LOW COST WAYS TO GENERATE NEW BUSINESS …. INSTANTLY !
Start putting scarcity into all of your promotions and you will STOP hearing I need to think it over.
Dedicated To Increasing Your Profits and Wealth,
Brian Sacks
PS- Leave me your comments – I read them all.
PPS- IT might be too late but if you want to check out the
details on this teleclass go to
http://profitandwealth.com/webinars/2008-10-14


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